Ally Law exists for many reasons: chief among them are to provide better service to our clients and to help our member firms grow their practices. Our system of referrals is the backbone of this value offering.
With this in mind, I am pleased to share some preliminary results regarding 2019 referrals. Referral income has increased from 2018 by 20% or nearly $1,000,000 USD, to roughly $5.3 million. Full credit for this increase goes to you, our members. Not only are you making more referrals, but our online referral system is now being used by all members and almost all firms have reported for 2019. This has improved the accuracy of our data, makes cross-checking more efficient, and provides the functionality and scalability we need as the number of referrals continues to increase in 2020 and beyond.
We will also continue to improve and enhance our referral-reporting system, enabling year-round, online recording of referrals sent and received. Our goal is to reduce the amount of year-end data entry that has previously been required and replace it with real-time reporting options.
In this uncertain time, Ally Law wants to be of maximum usefulness to members. We rapidly established COVIDAlly, a collaborative group blog, a month ago and will be holding the first of a series of Zoom discussions with members this week. Our first Zoom meetup is for North American member firms to discuss common challenges and opportunities presented by COVID-19. We expect more sessions on other topics of common interest in the weeks ahead.
Thank you for all of your hard work — in the past, and at this critical time for our network and our clients. As we look deeply at our own operations and needs, let us also look outward, helping clients move beyond boundaries.